Steve Whittier is Contentious Inc. — a Brooklyn-based design studio evolving from traditional advertising into brand creation, built from the ground up.

As an award-winning Creative Director with over 20 years of experience as an agency creative and owner, Steve saw firsthand how many established brands weren't fully thought through as market-ready entities, often falling into "me-too" creative executions. That perspective shaped a core philosophy: building brands through divergent perspectives.

Beyond unique strategy and positioning, a brand has to visually separate itself. To achieve that, Contentious blends distinct creative disciplines—mixing photography, illustration, and film—to build new brands from the ground up.

Throughout his career, Steve has brought this vision to domestic and international audiences, acting as a trusted partner to executive stakeholders and flagship clients to translate complex goals into distinct, market-leading outcomes.